3D TV Now Available At Half The Price In UAE
Here’s your chance to buy a brand new 3D TV at half its market value. Opportunity knocks at customer’s doors with some retailers willing to sell off major brands of TV sets at half the market price. Discounts being offered are as high as 50 percent to customers.
According to information made available to Emirates 247, several major television brands, including Panasonic, Samsung and LG, have told retailers to sell 2011 models that have been used as display units at 50 per cent discount.
What this means is that an LG LW6510 which is a 55 inch full HD LED 3D TV can now be purchased for just Dh4,499 as against original retail value of Dh8,999. The same is the case of the 55 inch full HD capable LED 3D TV from LG (model LW6510) whose original cost was Dh8,999 is now available for Dh 4,499.
Similarly the Panasonic ST30, the 50 inch Plasma 3D TV originally priced at Dh5,999, can be obtained for Dh2,999.
For a Panasonic ST30 which is a 50 inch Plasma technology based set the price is Dh 2,999 as against its original price of Dh 5,999.
However, retail stores maintained that the final decision to extend the same offer to retail customers would be made by store managers.
“Not all stores are extending the same offer to customers, despite instructions from principles. The maximum discounts being offered are up to 30 per cent,” said a merchandiser at Sharaf DG.
A merchant from Sharaf DG said “Not all stores are extending the same offer to customers, despite instructions from principles. The maximum discounts being offered are up to 30 per cent.”
June and July are the months of higher sales in the region. He said “That’s the time when the best offers are available on old discontinued models.”
On the LG2011 model a merchant at the retail shop said “The main attraction of the TV is its very high contrast, flicker-free 3D quality and the fact that you do not need battery-operated 3D glasses.”
The 3D price war thus wages on amongst 3D TV makers and the end result would surely be a fall in prices by the end of 2012.
LG electronics who sell their 3D products in the UAE region in the price range of $1000 to $5000 have estimated prices to come down by 10 to 20 percent this year. They attribute this drop in price to the progressing technology.
President of LG electronics in the Gulf region, Duk Young Kim, said during the launch of LG’s 2012 Cinema 3D Smart TV that the company went about adding features to the TV set to keep the price at level. The 2012 Cinema 3D Smart TV has a 2d to 3D convertor and has a price tag of Dh 15,000. With the new feature that the company has added to their present line up of smart 3D TV sets, one would be able to adjust the depth as also the distance between objects as per individual taste and liking. One can also connect ones PC to the TV set using the onboard wireless connectivity feature. LG is claiming to have under its control a 40 percent market share in the UAE.
As per estimates of the Product Manager / TV Division of LG Electronics, James Kim, there is a jump that is going to take place in the 3D sector from five percent which was the sales in the first quarter of 2011 to 20 percent by this year end. He estimates sale of 200,000 units in this year.
LG has also allayed fears of Toshiba coming out with their glasses free 3D set would cause them any alarm. They were confident of remaining ahead in the race as per their Marketing President.
Quoting Duk Young Kim, “I cannot say the right time, but we are on the way of introducing 3D TVs without glasses.”